Trending Insights


What Do People Like to Watch on YouTube? (And What You Should Know as a Brand)

YouTube is the second-most popular search engine after Google. Users upload approximately 500 hours of video to the site every minute. Viewers watch around one billion hours of YouTube videos daily.  Understanding consumption patterns is critical for creating and implementing...

How to Leverage YouTube Influencer Marketing to Boost Your Brand [5 Steps]

With more than 2.6 billion active users, YouTube remains one of the most popular platforms for content consumption. In an era where social media dominates the digital atmosphere, YouTube remains the go-to platform for audiences across several demographics. Brands have...

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