Featured Stories
Nissan
Channel Factory helped Nissan directly fund diverse creators, beat the brand’s benchmarks, and met CPV benchmarks.
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Menulog
Menulog, one of Australia’s most loved food delivery services, maximised campaign reach and cost efficiency, delivering 57% cost savings on CPM with Channel Factory.
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ESPN
Channel Factory helps ESPN to promote 124 ad creatives over a four week sports period to smash their Meta and TikTok benchmarks by 69% on average.
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Bulldog Skincare
Channel Factory enables Bulldog to replicate TV buying model on YouTube CTV with verified Nielsen data and delivers a 100% brand suitable, ‘Fit for CTV’ schedule.
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Abdi İbrahim - Wavemaker
Channel Factory maximised Abdi İbrahim’s Youplus campaign reach to a contextually aligned audience resulting in 98% Video Completion Rate (VCR) on YouTube.
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Finnair
Finnair met and exceeded Google’s benchmarks, with an average 90% completion rate with Channel Factory.
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National Geographic
National Geographic outperformed by 47% in delivered reach with Channel Factory.
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Top Stories
Pharmaceuticals – Abdi İbrahim
Channel Factory maximised Abdi İbrahim’s Youplus campaign reach to a contextually aligned audience resulting in 98% Video Completion Rate (VCR) on YouTube.
Learn MoreAudience Guaranteed on CTV
Channel Factory enables Bulldog to replicate TV buying model on YouTube CTV with verified Nielsen data and delivers a 100% brand suitable, ‘Fit for CTV’ schedule.
Learn MoreMeta & TikTok Ad Campaigns
Channel Factory helps ESPN to promote 124 ad creatives over a four week sports period to smash their Meta and TikTok benchmarks by 69% on average.
Learn MoreOnline Food Delivery
Menulog, one of Australia’s most loved food delivery services, maximised campaign reach and cost efficiency, delivering 57% cost savings on CPM with Channel Factory.
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Travel, Tourism, & Hospitality
Strawberry Hotels Conscious campaign beats key benchmarks by close to 15% on average.
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Healtchare & Pharmaceuticals
Our curated inclusion list helped a multinational healthcare brand reach 300% more clicks compared to the brand’s BAU avg. inventory.
Learn MoreTravel, Tourism, & Hospitality
Finnair met and exceeded Google’s benchmarks, with an average 90% completion rate with Channel Factory.
Learn MoreEntertainment
National Geographic outperformed by 47% in delivered reach with Channel Factory.
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CPG-Beauty | Hawaiian Tropics
Hawaiian Tropics achieved a 48.5% overall view rate above Google benchmark view rates of 40% with Channel Factory
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Healthcare & Pharmaceuticals
Covered California reached view rates over 16% higher than Google benchmarks against Spanish and English speaking audiences with Channel Factory.
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CPG-Beauty | Coty
Coty achieved a 29% exposed positive rate and earned over 70k in total conversions with Channel Factory
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CPG-Food & Drink
Daisy Brand achieved strong view rates of 63% among their target audience, beating the Google benchmark by 13% with Channel Factory.
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Finance
Mastercard reached its target gamer audience, resulting in a 50% view rate with Channel Factory.
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Luxury
Kenneth Cole saw 90% conversion rate, 7x over the average rate, equating to 5k in sales with Channel Factory.
Learn MoreAutomotive | Nissan
Channel Factory helped Nissan directly fund diverse creators, beat the brand’s benchmarks, and met CPV benchmarks.
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