Channel Factory utilizes advanced brand safety measures to ensure that ads are
placed in suitable and safe environments on YouTube.
Our Elevated Brand Safety Solution
Channel Factory provides brand safety solutions to help optimize YouTube strategies and ensure
that ads are safe and sound, running only in safe environments. Our detection goes beyond GARM
categories and moves towards suitability & contextual space for the best alignment for advertisers
Brand Safety Combined With Brand Suitability
Our platform prioritizes brand safety and suitability by utilizing cutting-edge technology to proactively identify and prevent ads from appearing in inappropriate or harmful environments. We ensure that brands maintain a positive association surrounding their ads and protect their reputation.
BRAND SAFETY & SUITABILITY GUIDE
Download our comprehensive guide to discover essential insights and strategies to safeguard your brand’s reputation while connecting the right audience on YouTube.
Brand Safety Case Study
Here’s how Hawaiian Tropics reached millennial women and achieved a 48.5% overall view rate, above Google benchmark with Channel Factory.
Brand safety and brand suitability are front and center as a priority for our clients to safeguard their brands’ reputations. Brand Safety is non-negotiable and brand suitability should be used to refine not override baseline control…serious damage…can be caused by brand unsuitable placements.
Digital Risk Director