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A MARKETER’S GUIDE TO IDENTIFYING & ELIMINATING AD WASTE [5 PROVEN WAYS]
As more people shop online, businesses have responded by increasing their advertising on digital platforms. In 2021, global digital advertising expens...
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A Marketer’s Guide to Identifying & Eliminating Ad Waste [5 Proven Ways]
As more people shop online, businesses have responded by increasing their advertising on digital platforms. In 2021, global digital advertising expenses stood at an estimated $521.02 billion and are expected to increase in the coming years. Unfortunately, much of this advertising expense...
The Social Effect: How Video Consumption Trends Have Changed
The pandemic changed a lot about how we consume media. Web traffic blew up, and content consumption saw dramatic changes. But we wanted to know: Is video content on the rise? We surveyed thousands of people across the globe to...
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