Martech Monday | 12/10/2018

Martech Monday | December 10, 2018

Channel Factory is committed to bringing you the most relevant industry updates across the Martech universe.  Find out what you’ve been missing over the past week!

 

YouTube Trends

YouTube game videos were viewed for 50 billion hours in 2018

By Dean Takahashi | 12.8.18 | VENTURE BEAT

 

Netflix’s biggest competition isn’t sleep – It’s YouTube

By Manish Singh | 12.9.18 | VENTURE BEAT

 

YouTube News

YouTube deletes cheating videos after BBC investigation

By Branwen Jeffreys and Edward Main | 12.6.18 | BBC

 

Advertising Insights

YouTube and Facebook taking lion’s share of online video ads, but TV dominates

By Stuart Thomson | 12.7.18 | DIGITAL TV EUROPE

 

Brand Safety

Tabloid news and false positives: Examining the brand safety cycle

By Nick Welch | 12.5.18 | MARKETING TECH

Post by ben Leyland

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